Newsletter
The most important stories, ideas and resources about independent publishing. Straight to your inbox, every Sunday.
Issue #168 — What is the ladder method to growth?
In this edition of Publisher Weekly, discover how to build momentum with your circles of influence, see how a new bill could boost local journalism, and learn what skills separate professional writers from amateurs.
Issue #167 — The most important part of your business is invisible
In this week's edition of Publisher weekly, see what a professional tech stack looks like, discover the 4-p marketing model, and learn how the newsletter network effect can help you expand your readership.
Issue #166 — To win big in publishing, start small
In this week's issue of Publisher Weekly, learn how to start a local newsletter, peek at how a 40,000 subscribers publication got its start, and discover why book authors are moving online.
Issue #165 — Is trying to be original hurting your growth?
In this edition of Publisher Weekly, learn the process for building a vibrant online community, see why serialized books might be the next publishing trend, and discover how Linkedin is changing to support creators.
Issue #164 — Why action is the answer to your publishing roadblocks
In this week's issue of Publisher Weekly, collect formatting tips to help your ideas stand out, learn why honesty is still the best policy, and see how action-oriented creators are coming out on top.
Issue #163 — Why adaptable publishers keep winning
In the latest edition of Publisher Weekly, find a detailed guide to hiring a designer for your website, read about the advantages of mobile-first newsrooms, and see why those who adapt keep coming out ahead of the competition.
Issue #162 — How to measure the metrics that matter
In this week's issue of Publisher Weekly, learn what subscription business metrics matter most, how multiple products can expand your revenue, and why metaverses are the future of the internet.
Issue #161 — The competitive advantage of long tail thinking for publishers
In this issue of Publisher Weekly, learn how to leverage SEO for your membership, uncover why you might need to rethink your pricing, and see how slow journalism is changing the industry.
Issue #160 — How incentives can make or break your publishing business
In this edition, see how TikTok can supplement your content strategy, revisit proven marketing tactics for publishers, and learn what the future of fiction could look like.
Issue #159 — Why publishers should challenge their industry assumptions
In this issue of Publisher Weekly, learn how to build trust with your audience, discover the AI research tool of the future, and see how pop-up newsletters might work for you.
Issue #158 — Why size doesn't matter for strategic publishers
The latest issue offers a step-by-step process for landing your first newsletter sponsor, a template for communicating your unique value, and tips for leveraging social media effectively.
Issue #157 — Why you should monetize your content directly
This edition is dedicated to sharing stories and ideas about what you need to succeed in the creator economy landscape, from picking the right business model and platform to writing the best headlines.
Issue #156 — How to treat your publication like a business
This week's edition introduces the concept of content repurposing, offers a summary of the latest Digital News Report, and identifies the most common marketing mistake new publishers fall into.
Issue #155 — How to turn discovery into profit
In this issue, discover how landing pages can accelerate newsletter growth, why TikTok might be an untapped resource for publishers, and what's behind local news's resurgence.
Issue #154 — Why slow and steady wins in publishing
This week's edition includes tips on using lead magnets, a look at how social media companies are becoming creator-focused, and answers why sustainability is a superpower.
Issue #153 — Why consistency is a publisher's secret weapon
In this week's issue, learn how to produce consistent quality using the right tools, why established media is copying smaller publishers, and whether or not MAPs are right for you.
Issue #152 — How new monetization models are transforming publishing
This week's edition includes actionable tips for beginning as a creator, examples of how publishers are starting to think differently about monetization, and a reminder of why sustainable businesses win.
Issue #151 — How to innovate your way to a profitable newsletter
In this issue, uncover the monetization methods creators use to fund their work, improve your newsletter with tips from an expert, and peek at the newest publishing technologies.
Issue #150 — How to convert more readers into paying subscribers
This week learn the conversion tactics used by successful writers, why a great product is the best growth hack, and how print still fits into the modern publishing landscape.
Issue #149 — Why simplicity is the key to growth
This week's newsletter discusses newsletter types, successful case studies, the evolving audio landscape, and tips for keeping your growing publication uncomplicated.
Issue #148 — Do solo creators have an advantage?
This week's edition examines the rise of independent creators, continued change in the podcasting landscape, and actionable advice for succeeding in the passion economy.
Issue #147 — Should publishers start a podcast?
This issue takes a look at different mediums in the publishing space, such as Apple's premium podcasts, TikTok businesses, and media innovation occurring across the industry.
Issue #146 — What publishers can learn from content creators
This issue focuses on how publishers can act more like content creators to take advantage of new platforms, growth channels, and monetization options to reach their goals.
Issue #145 — How to experiment with your newsletter pricing
From pricing experimentation to new ways to monetize email newsletters, this issue contains some of the most exciting things happening in publishing this week.
