Hello friends! We’re back with another issue of the most important stories, research and ideas for independent publishers.
As always, slide into our inbox to start a conversation. We’d love to hear more about what bought you to this newsletter.
💯 Top picks
“Here’s how 15+ newsrooms around the world have adapted their membership appeals, in-person events, and roles as community connectors in order to respond to coronavirus.”
💸 Business models
“If corporations truly stand for something – and nearly all of them claim to nowadays – the time to prove it is right now, as the crisis deepens and consumers look to corporations to step up and lead. Companies that wait this crisis out will learn – quickly – that once loyal customers will readily turn to competitors who made it a priority to be in service during this extraordinary moment.”
“If the pandemic lasts for another three months the total loss to news brands is expected to be £50 million.”
“A focus on big-swing stories and ‘high-intensity, highly fraught journalism’ let the magazine put up traffic and subscription numbers more expected from a top national newspaper.”
Harvard Business Review have studied the marketing successes and failures of companies who have navigated recessions from the 1970s onward, and put together their summary of patterns in consumer behaviour.
But you can still click through and read the story you intended to find.
✍️ Modern journalism
“Plus new research into algorithmic polarization, computational news discovery, gender differences in political news, and more.”
“Journalists are writing the first draft of history, frantically typing out their stories on what it means to have societies go into lockdown, as governments use the crisis as an opportunity to clamp down on the press.”
Some tips from Hootsuite about running virtual events of all descriptions.
The latest issue of Hot Pod dives into how Podcast listening has changed in recent times.
Morning Brew put together an expansive list of ideas for dealing with quarantine. From staying in the know to ideas for how to spend your time. If you enjoy this, you can sign up for their evening newsletter.
Zoom risks becoming the victim of its own success as it faces a privacy and security backlash.
There's more to this story
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